THE POSITIVE IMPACT OF AMBASSADORS IN AN ENGLISH SCHOOL IN AMERICAN TERRITORY

Resumen

This study addressed the positive impact of educational ambassadors in an English language school located in the United States, taking as reference the institution Approach International Student Center, situated in Boston, Massachusetts. The research aimed to understand how the role of these ambassadors contributed to the teaching-learning process of the English language and to the cultural integration of foreign students, highlighting their role as social and cultural mediators in an international educational environment. The study adopted a qualitative and bibliographic approach, grounded in authors who discuss language teaching, communicative approaches, and interculturality, such as Krashen, Brown, Larsen-Freeman, Richards, Rodgers, and Celce-Murcia, as well as scholars of the internationalization of education, including Knight, De Wit, and Byram. The theoretical review revealed that learning a foreign language is directly related to cultural immersion and social interaction, and that ambassadors exert significant influence on student reception, motivation, and active participation. It was found that the educational model adopted by Approach, based on communicative and intercultural practices, fostered both linguistic and personal development, transforming the learning process into a more humanized and meaningful experience.The theoretical analysis also showed that the presence of ambassadors strengthened the sense of belonging and multicultural coexistence, promoting values of empathy, respect, and cooperation. It was concluded that the ambassadors’ role contributed to strengthening the academic community and enhancing the educational experience at the studied school, demonstrating that the integration of language, culture, and social interaction is essential for the success of international education programs.